Product

The closed-loop system for sales performance.

Practice calls, targeted skill drills, and learning tracks — all scored across 7 behavioral dimensions calibrated to your sales motion, all feeding the same coaching loop, all connected to real deal outcomes.

7
Scoring Dimensions
Calibrated to your motion
128
Sessions this month
app.myfirstpass.com/dashboard/my

Every surface feeds the same loop — Practice → Score → Surface gaps → Coach → Correlate to outcomes. Each section below is one stage of that system.

Calls

Stop learning on live deals.

AI buyers calibrated to your products, objections, and competitive landscape. Single buyer or a full committee. Text, voice, or avatar. Every call scored instantly.

Text
Type and think.
Workshop your talk track. Find the right words before the room is live.
Voice
Say it out loud.
Real talk speed, real pacing. The version you say is the one that matters.
Avatar
Face-to-face.
Video persona with eye contact. For reps who need to feel the room.
app.myfirstpass.com/calls/session
Scenario-specific call types: discovery, proposal review, price increase, competitive displacement, and more
Single buyer or a full buying committee with multiple personas
Easy, Medium, or Hard difficulty — same scenario, calibrated resistance
In-call Help button — stuck? Get three contextual responses instantly
Instant post-call feedback with “try this instead” talk tracks
Products, personas, and call types configured once — every rep gets the same context
SCENARIO SETUP
Discovery Call Training
Navigate complex stakeholder dynamics and uncover critical business pain points.
DC
Dana Chen
VP Operations · Acme Corp
Assertive Budget-conscious Technical Direct Skeptical
Difficulty: Hard
Buying Committee
WATCH IT IN ACTION
Practice Twin

Your best practice is the call you just had.

Upload a real recorded call. FirstPass rebuilds it as a live practice session — same buyer, same objections, same deal. Run it back or prep the next call with full context carried forward.

Turn any recorded call into a practice buyer — the real people, the real objections
Run it back — retry the exact moment you got stuck, as many times as it takes
Prep the next call — the twin remembers the deal and picks up where it left off
Scored on the same 7-dimension rubric, so the improvement is measurable
Managers can turn a rep's real call into an assigned drill in one click
FROM A RECORDED CALL
Acme Corp — Discovery
42 min · scored 2.6
Rebuilt as practice buyers
Dana · Champion Marcus · Economic buyer Priya · Skeptic
↻  Run it back
Retry the moment you fumbled
Prep the next call →
Pick up where the deal left off
Presentations

Bring the deck. FirstPass brings the room.

Upload the deck your reps are actually presenting. The AI buyer reacts to specific slides, interrupts with the objection that slide invites, and pushes back on the claim your competitor would challenge.

Upload PDF, PowerPoint, or Word
AI reacts to specific slide content
Same scoring as every call type
Single-buyer and committee scenarios
FirstPass presentation mode with AI buyer reacting to slides
SLIDE REACTION
AI challenges your claims
7
Dimensions scored
Skill Builders

Drill for skill.

Short, targeted drills. One skill at a time. AI generates them when patterns emerge, or managers assign them directly. Deploy to one rep or the entire org in one click.

AI detects weakness patterns and auto-generates the right drill
Calibrated to your products, methodology, and the specific dimension that's weak
Three turns, instant feedback — focused not exhausting
Manager creates and deploys drills in 60 seconds to one rep or the entire org
Urgency levels: Urgent, This Week, When You Can
Post-practice re-check — improved, stalled, or regressed, the system keeps watching
Easy, Medium, or Hard difficulty on every drill
Text, voice, and avatar modes
FirstPass skill builder practice session
3 turns
Focused drill
A new scenario every attempt. FirstPass generates a fresh variation each time — the buyer's mood, the phrasing, the pressure all shift. The skill underneath stays fixed. Reps build the muscle, not a script.
Learning Tracks

The full deal. Start to finish. Every call remembered.

Structured paths mixing calls and skill builders in sequence. The simulation remembers — your champion warms up, your skeptic pushes harder, the committee evolves the way real ones do.

Score visibility per step — managers see where reps are getting stuck
Persistent deal memory — the AI orchestrates your champion, your skeptic, and how the committee evolves across sessions
Multi-step pathways mixing calls and skill builders in any order
Assign to individuals or entire teams in one click
Sample use cases: new hire onboarding, certification, and dry runs for key accounts
Completion feeds directly into coaching briefs
app.myfirstpass.com/tracks/acme-onboarding
Enterprise Onboarding
4 OF 6 COMPLETE
Discovery — single buyer
SCORED 3.8 · 12 MIN
Skill Builder — value articulation
SCORED 4.1 · 3 TURNS
Proposal review — buying committee
SCORED 3.2 · 18 MIN
Skill Builder — price objections
SCORED 4.4 · 3 TURNS
5
Competitive displacement
IN PROGRESS
6
Contract negotiation
LOCKED
PA
AW
JK
MR
SB
14 enrolled
Scoring

Seven dimensions. Calibrated to the way you sell.

Every session scored across 7 behavioral dimensions on a 1–5 scale — with behavioral anchors and specific coaching feedback at every level. Calibrated to how you sell, not a generic rubric.

Behavioral anchors with "what good looks like" at each level (1–5)
Tagged moments linked to specific turns in the conversation
Supports MEDDPICC, Sandler, Challenger, and custom methodologies
Custom scoring dimensions for enterprise teams who sell their own way
Consistent scoring across calls, skill builders, and tracks
Knowledge Audit checks every product claim against your uploaded docs — inaccurate claims flagged with corrections and source links
Managers review and override any dimension — the human call becomes the record, and calibrates the AI over time
87 / 100
Overall Call Score
Certification Ready
Discovery
92
Objections
85
Value Prop
88
Closing
74
The manager stays in the loop. Every score is the AI's first pass. Managers review, adjust any dimension, and leave a note the rep sees — every override sharpens the grader for next time.
Agentic AI Coach

The coach that doesn't wait for a scheduled check-in.

When a weakness shows up across multiple calls — not a one-off, a pattern — the AI coach builds the right drill and assigns it. No manager has to notice the gap first.

Continuous monitoring across every session, not a weekly snapshot
Auto-generates and assigns the specific drill the pattern calls for
Stays active until the rep completes it — not resolved by a glance
Spaced repetition — re-surfaces a skill before it decays
Every recommendation traceable back to the calls that triggered it
Manager review queue — approve, adjust, or return AI scores with coaching notes
ML
Melissa Lakshmi
VP Operations — Discovery Call
Live
We’ve been trying to fix ramp time for two years. Nothing’s stuck.
What’s been the biggest blocker — is it the content, the delivery, or something else?
It’s the gap between training and the real conversation. Reps learn the deck, but when a doctor pushes back on mechanism, they freeze.
That’s exactly the gap practice closes. What if your reps could rehearse that exact objection — with an AI that pushes back like a real doctor — before the call?
Dashboards

Team trends. Individual needs. Everyone walking in ready to level up.

Team-level performance across all 7 dimensions. Individual rep deep-dives. AI-generated coaching briefs so managers know exactly what to say before the 1:1 starts.

Team dashboard with aggregate scoring trends by dimension
Individual rep deep-dive with full call history and trajectory
AI coaching briefs with actual call quotes, focus areas, and a conversation opener
Help request patterns reveal where reps feel stuck
Usage and cost dashboards for managers and finance
FirstPass team dashboard
Practice Patterns

See the systemic gaps, not just the individual ones.

What keeps happening — across the team, across dimensions, across time. The view that tells you where the org needs to go.

Dimension Heatmap
Every rep × every dimension — color-coded at a glance.
Objection Difficulty Ranking
Which objections trip your team up most? Ranked by score impact.
Scenario Performance Matrix
Call type × difficulty — where your team excels and where they fall apart.
AI-Identified Coaching Themes
Recurring patterns surfaced automatically across all sessions.
FirstPass practice patterns and dimension heatmap
TEAM INSIGHT
Systemic gap detected
Objection Handling · 3 reps
Deal Outcomes

Which skills correlate with your wins? Now you can see.

Sync deal outcomes from Salesforce, HubSpot, or CSV. FirstPass correlates each scoring dimension against win rates and deal values — per dimension, with statistical rigor.

Unique to FirstPass

Per-dimension correlation

Each of the 7 dimensions independently correlated against win rate and deal value. The actual skills associated with your wins — identified by your own data.

Statistical rigor, honest guardrails

Pearson and Spearman coefficients with p-values and effect size classification. The system tells you when it doesn't have enough signal yet.

Closed-loop coaching

Correlation signals feed into drill prioritization and coaching briefs automatically. The dimensions most associated with your wins get practiced most.

AI-generated narratives

Plain-language summaries of what the correlations mean — written for managers, not data analysts.

app.myfirstpass.com/dashboard/practice-to-win
FirstPass practice-to-win correlation dashboard
Integrations

Fits into the stack you already run.

CRM sync brings deal outcomes in. LMS deployment takes practice content out. SSO and audit logging for enterprise security and compliance.

Salesforce
Deal outcomes and rep mappings flow in. Correlation signals feed coaching.
HubSpot
Sync deals and pipeline data. Practice scores correlate to real outcomes.
SCORM 1.2
Generate packages and deploy into any partner LMS.
LTI 1.3
Register as a tool in any LTI-compatible learning system.
Slack
Assignment notifications and coaching nudges delivered where reps already work.
SAML SSO
Single sign-on plus audit logging for enterprise security and compliance.

Every demo is built around your motion.

Your products. Your buyer. Your call types. Not a generic walkthrough.

Get a demo →